Elevate your finisher experience. Drive incremental revenue.

A man wearing sunglasses and a black cap-sleeve shirt points towards the camera with both hands in a crowd at Hackney Moves.Black and white image of blurred runners in motion during a race under a bridge near an Alzheimer's Society banner.Runners celebrating as they cross the finish line of a race with a large 'FINISH' banner overhead.Two smiling women holding hands while running a race in an urban setting with a historic building in the background at the Shoreditch 10k.Smiling male runner wearing sunglasses and headphones making peace signs, participating in the Shamrock Half Marathon Run Fest.Two male runners celebrating energetically during a marathon on the golden gate bridge.

Elevate your finisher experience. Drive incremental revenue.

Elevate your finisher experience. Drive incremental revenue.

Black and white image of blurred runners in motion during a race under a bridge near an Alzheimer's Society banner.Woman crossing the finish line with arms raised at the Shamrock Run Fest half marathon.A man wearing sunglasses and a black cap-sleeve shirt points towards the camera with both hands in a crowd at Hackney Moves.Two male runners celebrating energetically during a marathon on the golden gate bridge.Smiling male runner wearing sunglasses and headphones making peace signs, participating in the Shamrock Half Marathon Run Fest.Runners celebrating as they cross the finish line of a race with a large 'FINISH' banner overhead.Two smiling women holding hands while running a race in an urban setting with a historic building in the background at the Shoreditch 10k.Energetic male marathon runner wearing sunglasses and a cap, making a rock and roll hand gesture with his tongue out at the Long Beach Marathon.Stylized image of a woman wearing headphones and sunglasses with arms raised, making a peace sign during the golden Gate Half.
$1,000,000+/year generated globally for our race partners
EARN up to $85,000 in additional profit
$1,000,000+/year generated globally for our race partners
EARN up to $85,000 in additional profit
$1,000,000+/year generated globally for our race partners
EARN up to $85,000 in additional profit

We deliver personalised products to 1, 500+ event partners and
3, 000, 000+ athletes every year.

Animated silhouette of a running person composed of white dots on a black background.

Unlock a proven, low-risk,
high-margin
revenue stream
for your events

Collage of images showing marathon runners on city streets and a black-and-white photo of a dog with a bone.

Join the world’s leading endurance events,
this is your time.

We deliver personalized products to 1, 500+ event partners and
3, 000, 000+ athletes every year.

Animated silhouette of a running person composed of white dots on a black background.

Unlock a proven, low-risk,
high-margin
revenue stream
for your events

Collage of images showing marathon runners on city streets and a black-and-white photo of a dog with a bone.

Join the world’s leading endurance events,
this is your time.

We deliver personalized products to 1, 500+ event partners and
3, 000, 000+ athletes every year.

Animated silhouette of a running person composed of white dots on a black background.

Unlock a proven, low-risk,
high-margin
revenue stream
for your events

Collage of images showing marathon runners on city streets and a black-and-white photo of a dog with a bone.

Join the world’s leading endurance events,
this is your time.

Long Beach Marathon LogoLondon 10K LogoRun Disney LogoMotiv Sports LogoChicago Marathon LogoHoka Hackney LogoManchester Marathon LogoTata Consultancy Services LogoBMW Dallas Marathon LogoLong Beach Marathon LogoLondon 10K LogoRun Disney LogoMotiv Sports LogoChicago Marathon LogoHoka Hackney LogoManchester Marathon LogoTata Consultancy Services LogoBMW Dallas Marathon Logo
London T100 LogoThe Ironman Group LogoLondon Marathon Events LogoAbbott World Marathon Majors LogoRunning USA LogoACTIVE Network logoShamrock Runfest LogoBay to Breakers LogoLondon T100 LogoThe Ironman Group LogoLondon Marathon Events LogoAbbott World Marathon Majors LogoRunning USA LogoACTIVE Network logoShamrock Runfest LogoBay to Breakers LogoLondon T100 LogoThe Ironman Group LogoLondon Marathon Events LogoAbbott World Marathon Majors LogoRunning USA LogoACTIVE Network logoShamrock Runfest LogoBay to Breakers Logo
Hoka Hakney Moves LogoSavannah Southern Half logoNapa to Sonoma Race LogoSanta Cruz LogoGolden Gate Half LogoOxford Half LogoRunseek logoVacation Races LogoHoka Hakney Moves LogoSavannah Southern Half logoNapa to Sonoma Race LogoSanta Cruz LogoGolden Gate Half LogoOxford Half LogoRunseek logoVacation Races LogoHoka Hakney Moves LogoSavannah Southern Half logoNapa to Sonoma Race LogoSanta Cruz LogoGolden Gate Half LogoOxford Half LogoRunseek logoVacation Races Logo

More reasons to
partner with us

How it works

01

User adds itab during registration flow

Animation of someone selected to add an itab at checkout for a running race

02

Event day times are captured by timing company

Running times being recorded  on the Race organiser's system

03

Event organiser shares timing and itab orders in .CSV format.

Icon of a white document with a folded top-right corner labeled '.CSV' representing a CSV file.

04

We complete personalised products per runners

The Numbers being generated onto an itab

05

Runner receives custom itab in the post

Animated GIF of an envelope icon that repeatedly opens and closes with an itab in it.

How it works

01

User adds itab during registration flow

Animation of someone selected to add an itab at checkout for a running race

02

Event day times are captured by timing company

Running times being recorded  on the Race organiser's system

03

Event organiser shares timing and itab orders in .CSV format

Icon of a white document with a folded top-right corner labeled '.CSV' representing a CSV file.

04

We complete personalised products per runners

The Numbers being generated onto an itab

05

Runner receives custom itab in the post

Animated GIF of an envelope icon that repeatedly opens and closes with an itab in it.

Lets get personal

Your finishers deserve this. Every athlete on your start line put in the work. Give them a way to carry that with them.

Partner with Make It Personal to offer precision-engraved, personalised itabs at your event; a memento that marks
their time,
their name,
their effort.

Contact Us
Abbott World Marathon Majors Logo

Dawna Stone

CEO

"The beauty of the iTAB solution is that is gives our Six Star Finishers the ability to truly make their medal unique. We believe that every Six Star journey is personal and unique, so it’s a natural fit for our runners to be able to express that with this addition to their medal."

Chicago Marathon Logo

Carey Pinkowski

Executive Race Director

"iTAB enables us to enhance the Bank of America Chicago Marathon participant experience. With the iTAB we are able to provide runners the opportunity to commemorate their achievement on the fast and flat streets of Chicago.”

World Sporting Group Logo

Charlotte Melchert

CEO

"Working with iTAB allows us to offer runners something truly personal – and it’s effortless for organisers to implement. It’s a win-win. I can’t see any reason for organizers not using iTAB.”

The Ironman Group Logo

Thibault Vellard

Managing Director France

"We have been offering iTAB for our last 4 races, and I don’t know why we did not start before! iTAB is a fantastic service for our runners, and easy revenue as an organiser!”

Belfast City Marathon Logo

Garry Nugent

Race Director

"Our partnership with iTAB marks an exciting new chapter for the Belfast City Marathon. By working together, we aim to strengthen our event and ensure an even better experience for runners. The iTAB concept allows runners to have a lasting memory of the day and their achievement.”

Irish Life Dublin Marathon Logo

Jim Aughney

Race Director

"KBC Dublin Marathon has partnered with iTAB for the past five years and we are delighted with the runner’s feedback. The facility for runners to book an iTAB for their well-deserved medal adds greatly to the runner’s experience in Dublin, which celebrated its 40th year in 2019.”

Challenge Family Logo

Jort Vlam

CEO

"Providing our athletes with personalised medals is the final finishing touch to their Athlete’s Journey, providing them with a lasting memento of their finish line achievements.”

London Landmarks Half Marathon logo

Lia Fyles

Race Director

"It’s a pleasure to work with the iTAB team as one of our official partners of LLHM. We are looking forward to revealing the medal with the iTAB inside!”

Rocket City Marathon Logo

Dwayne & Dana Debardelaben

Race Directors

"As Race Directors, we’re always looking for unique and meaningful ways to make our event special for each runner. iTAB provides exactly that, with the option to customize a medal with the runner’s name and time. But even better, from a logistical standpoint is there’s no guesswork on ordering. The numbers are always exactly right. We can’t imagine why anyone would fail to take advantage of iTAB. There is exactly nothing to lose and so much to gain…”

Frequently Asked Questions

Contact Us